I just realized that the auto generated message when inviting a new user (e.g. a customer) is sent out in my name and is addressed quiet informal. I think there are cases (and geographic/cultural areas) where people are more sensitive about formality.
When inviting a new user you have the option to edit the text of the email which is sent out.
Giving two options: messages can be sent out "formal" or "informal".
What do you guys think?
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