The post-receive hook handling for automatic deploys is great.
However, we generally use the Github release feature as a way to pull together a bunch of branches being merged into the master branch and then deployed when the release is published. It would be awesome if support for different events could be added so that deploys could be triggered on custom web hook events not just post-receive.
This way multiple "feature" branches could be merged into master via pull-requests, then a release published. Rather than multiple deploys taking place on each merge, there would be only one when the published release event fired.
We are working around this by using an interim branch to collect all the features before pushing into master, but it would be awesome if Deploy could handle the custom events.
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